If you’d like to create a profitable online store and earn an independent living, a drop shipping business it one of the best ways to do so. We’re going to cover the basics of dropshipping and how you can pull it off yourself.
What is Dropshipping?
Simply put, dropshipping outsources the manufacturing and logistics within your business. This means you will have to primarily focus on marketing and driving the sales. Creating the products, stocking them, and shipping them to customers is completed by your supplier. All of the hard work and capital-intensive parts are left out of the picture which makes it an excellent business model for beginners.
How Do I Drop Ship?
To start drop shipping you will need a few different things which include:
- An online store front.
- Products to list from a supplier
These are the two main components before you can pursue it any further so we’ll start with them. In today’s age you don’t have to be an experienced coder to get a sleek website up and running quickly. With platforms such as Shopify, WordPress, BigCommerce and others, you can create a storefront and begin making sales today. Top this off with a domain name registered through them or another registrar and you’re only spending approxiamtely $50 or less to get started.
Lets say you take advantage of Shopify’s 14 day free trial. You’ve made your store, customized it and adjusted all of the settings. To get products on here we have multiple paths we can go down.
The first is to search for local business directories and wholesalers. Contact them and propose information on your upcoming store launch. If they are interested you will be able to set up a wholesale account with them and begin listing their products on your store. Typically you are given a private discount around 40% meaning that will be your profit margins.
You can also utilize websites such as www.aliexpress.com or www.alibaba.com to get products very quickly. We teach students how to utilize these platforms for drop shipping in our course here if you’d like to check it out.
Once you’ve established your storefront with products it’s time to get customers. To do this we suggest creating social media accounts and marketing your products on these networks. Begin performing search engine optimization as well which will generate organic traffic to your website.
As you drive traffic to your store it’s wise to create content for your customers. Not only does it help with SEO and ranking on Google but also adds value to the users overall experience. It creates trust as they can see you are dedicated and active brand.
Get an online store up and running soon with a platform like Shopify. Contact wholesalers and list their products on your website as soon as possible. From there focus on building your brand image and driving traffic.